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Aakash-Brand

 

The Dawn of Aakash

Established in the year 1988 as a single centre with just 12 students, Aakash is a vision conceptualized by Mr. J C Chaudhry, our Chairman and Managing Director. At the onset, the test preparatory service industry was believed to be quite unorganized. There was a lack of standardized practices and quality preparation for various entrance examinations. Through its disciplined and focused approach, Aakash started providing unparalleled test preparatory services as an organized player.

The Growth Story

Mr Chaudhry’s vision of delivering quality education built up a brand so powerful in an unorganized sector that today Aakash has become a recognized name in the field of education that provides a competitive, transparent, disciplined and result-oriented environment to its students.
The brand aims to create an environment of academic excellence enabled by modern pedagogy and technology to impart quality education.
With more than 31 years of operational experience in the test preparatory industry, proven student selection track record in Medical & Engineering entrance exams and Foundation level exams, a pan- India network of 200+ Aakash Centres, and a Student Count of more than 250,000, Aakash has grown by leaps and bounds.
The Group has built one of India’s most trusted education brands- Aakash Medical, Aakash IIT-JEE, and Aakash Foundations with its strong determination and consistent hard work. The brand has contributed immensely to the success and achievement of thousands of students in various competitive examinations, thereby realising many dreams.

Teaching Pedagogy

The Aakash brand relies on the belief to impart valuable education to each and every student. The programs offered at Aakash prepare students extensively and exhaustively for various examinations. Further, the teaching methodology adopted by Aakash focuses on conceptual and application-based learning that distinguishes it as a brand. The highly-qualified and experienced faculty at Aakash follow modern and interactive teaching methods that help students to achieve their goals. The proven success record of Aakash can be, thus, attributed to its unique education delivery system which emphasizes on focused and result-oriented teaching methodology.

Digital Learning

Aggressively trying to meet the demands of the changing world, Aakash went digital in 2008. With products like Aakash iTutor and Aakash Live, it has come a long way from traditional classroom model to e-learning and virtual classrooms, wherein students can learn at their own convenience. By infusing technology in traditional classrooms, Aakash as a brand has taken classroom teaching a step ahead by adapting to the changing needs and growing expectations of the students. Today, Aakash has become one of the premier coaching institutes that employ innovative technological tools for leveraging education to the masses. Various digital learning tools such as Smart Board, LCD Projector, Tablets, etc has increased student engagement, and motivation, thus, accelerating the learning process.
Its live teaching module, Aakash live, disseminates teaching via virtual classrooms that offer affordable solutions and quality teaching, wherein students can also clarify their doubts live while sitting miles away. In addition, its self-learning module, Aakash iTutor helps in actively engaging the students and fosters greater accessibility. It makes their lessons interesting, reduces their work load and helps in better understanding of the subject as students can learn at their own pace and convenience. Going a step ahead, with an aim to unite learners across borders, educational apps and products offered by Aakash has been able to bring all the students under the same umbrella, thereby emerging on the forefront as a one-stop solution provider.

Proven Student Selection Track Record

Aakash, as a brand, has a rich heritage of outstanding results across the entire spectrum of competitive exams, which has helped it set a benchmark in the arena of Medical, Engineering and Foundation Coaching. The top ranks secured by its students in various entrance examinations held across India have not only helped it carve a niche in the educational sector but also helped it garner the trust of millions of parents and students.

Honours and Achievements

AESL has received the following awards, certifications and recognitions

Calendar Year Award/Certification/Recognition
2013

Certificate of excellence in “recognition of smart innovation” awarded at Inc. India Innovative 100 (2013)

2014

Inc. Hall of Fame 2014 presented in “recognition of entrepreneurial zeal, growth and excellence”

2015

Certificate of excellence in the category ‘Best Test Preparation Services’ from ASSOCHAM India

2016

World’s Greatest Brands 2015-16 - India by Asia One in the education category

2017

World’s Greatest Brands 2016-17 Asia & GCC by Asia One in the coaching institute category

 

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